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Business Management

  • IB Business Management seeks to develop students’ knowledge and understanding of business management theories as well as their ability to apply a range of tools and techniques
  • Students learn to analyse, discuss and evaluate business activities at local, national and international levels
  • Covers a range of organizations from all sectors as well as the sociocultural and economic contexts in which those organizations operate
  • Encourage a holistic view of the world of business
  • Empower students to think critically and strategically about individual and organizational behaviour
  • Promote the importance of exploring business issues from different cultural perspectives
  • Enable the student to appreciate the nature and significance of change in a local, regional and global context
  • Promote awareness of the importance of environmental, social and ethical factors in the actions of individuals and organizations
  • Develop and understanding of the importance of innovation in a business environment

Unit 1: Business organization and environment
1.1 Introduction to business management
1.2 Types of organization
1.3 Organization Objectives
1.4 Stakeholders
1.5 External environment
1.6 Growth and evolution
1.7 Organizational planning tools (HL only)

Unit 2: Human resource management
2.1 Functions and evolution of human resource management
2.2 Organizational structure
2.3 Leadership and management
2.4 Motivation
2.5 Organizational (corporate) culture (HL only)
2.6 Industrial/employee relations (HL only)

Unit 3: Finance and accounts
3.1 Sources of finance
3.2 Costs and revenues
3.3 Break-even analysis
3.4 Final accounts (some HL only)
3.5 Profitability and liquidity ratio analysis
3.6 Efficiency ratio analysis (HL only)
3.7 Cash flow
3.8 Investment appraisal (some HL only)
3.9 Budgets (HL only)

Unit 4: Marketing
4.1 The role of marketing
4.2 Marketing planning (including introduction to the four Ps)
4.3 Sales forecasting
4.4 Market research
4.5 The four Ps (product, price, promotion, place)
4.6 The extended marketing mix of seven Ps (HL only)
4.7 International marketing (HL only)
4.8 E-commerce

Unit 5: Operations management
5.1 The role of operations management
5.2 Production methods
5.3 Lean production and quality management (HL only)
5.4 Location
5.5 Production planning (HL only)
5.6 Research and development (HL only)
5.7 Crisis management and contingency planning (HL only)


    • To what extent have views on whether humans act rationally when making
      economic decisions changed over time? What is the relationship between
      reason and other ways of knowing in business management?
    • Are there any knowledge claims about business that are true across cultures?
    • What is the role of intuition in ethical decision-making?
    • Does globalization unify our values, beliefs and knowledge or lead to their greater fragmentation?
    • What is the relationship between imagination and other ways of knowing in bringing about innovation?
    • Can we speak of facts in business management or only opinions?
    •  Strategic decisions are supported by evidence. How can we evaluate the usefulness of evidence? How can we decide between seemingly conflicting evidence?

    Paper 1
    Structured questions

    Paper 2
    Structured and extended response questions

    Written Commentary
    Students produce a written commentary based on three to five supporting documents about a real issue or problem facing a particular organization

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